Draft programme XII INTO Seminar
Innovation and Tourism International Seminar
“Artificial intelligence: opportunities for the tourism industry”

Day one – 30 November 2017

8:45h.- Accreditation
9:00h.- Official opening by the Vice-president and Regional Minister of Innovation, Research and Tourism of the Government of the Balearic Islands
9:30h.- Keynote speech – Artificial intelligence: state of the art
  • Dr. Abdel Labbi – Manager, IBM Watson Innovations

10:30h.- Coffee break

11:00h.- Session I – Potential and impact for the tourism industry

Moderator: Dr. Marta Jacob, Universitat de les Illes Balears

  • Dr. Xavier Varona, Universitat de les Illes Balears
  • Mr. José Luis Salcedo, Digital Reinventor and Cognitive Lead for Distribution Sector at IBM Global Business Services 
  • Mr. Alberto de Torres, CEO of Nektiu
  • Dr Daniel Borrajo, Carlos III University

12:30h.- Session II – Artificial intelligence and the choice of tourism supply

Moderator: Mr. Tomeu Bennasar, IT Director at Iberostar Group
  • Mr. Javier Andrés – Founder and CEO at Roomdi
  • Dr. Carles Sierra, Instituto de Investigación en Inteligencia Artificial - IIIA, CSIC
  • Mr. Raúl Jiménez, CEO at Minube
  • Dr. Miguel Escalona, Senior Data Scientist at Barceló Hotel Group

14:00h.- Lunch

15:00h.  -  18:00h.- Brokerage Event


16:00h.- Workshop How to design Artificial Intelligence solutions for the tourism industry

Leader: Mr Alberto de Torres, CEO of Nektiu

18:00h.-End of sessions

Day two - 1 December 2017

9:30h.- Session III – Artificial intelligence and the travel experience

Moderator: Dr. Joan Enric Capellà, Founder at SOM

  • Mr. Stephan Wirths, Senior roboticist at Savioke
  • Mr. David Benito, Mobile, Innovation & SEO at Melia Hotels International 
  • Mr. Victor Fernández, CEO at Room Mate Hotels

11:00h.- Coffee break

11:30h.- Session IV- Customer loyalty and social reputation

Moderator: Dr. Diego Ramón Medina, Universidad de las Palmas de Gran Canaria

  • Dr. Thorsten Teichert, Chair of Marketing and Innovation at the University of Hamburg
  • Ms. Fiona Gillen, VP Marketing at ReviewPro 
  • Ms. Mar Muñoz, Tourism Big Data Strategist at IT Travel Services

13:00h.- Round table – Final conclusions and future trends

Moderator: Dr. Juan Mulet

14:00h.- Close of seminar

Bilateral Talks

  • Participants40
  • Meetings Requested62
  • Meetings Accepted18


Profile views

  • Before Event1418
  • After Event104336


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